Design value – How can investment in design impact profit?

DESIGN DRIVEN, RE-BLOG , May 2, 2014


Design Council together with Arts and Humanities Research Council conducted a study to investigate how design can help businesses to evolve, expand and prosper. They present their findings in a short video animation. The video shows all the benefits of businesses when design thinking is implemented.

We always have to think about design, whether we are launching an exciting new brand, styling the workplace or creating new products.

Here are a few ideas expressed in the video:

Design is a powerful and flexible tool that can help with everything your business needs to thrive.

Design is about thinking differently and about growing your business.

Design is about thinking beyond what you normally do.

You can read the article here


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